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I can vouch for this. I was looking to lease a new Toyota Taco a bit over a year ago and it just so happens we have a Toyota dealer in our Group. I ran several in-stock Tacomas through SalesIQ, and at the time Ally Bank was offering some STUPID residuals and money factors on them. Knowing our Toyota dealer worked with Ally, when I presented the exact numbers and payment for the Tacoma they had on the showroom floor, they gave me the ol' deer-in-the-headlights look and (with a smirk on their face) wanted to know where the hell I got my information from. They were CERTAIN I was smoking crack for thinking I could get that kind of payment on that particular truck. They knew all the numbers Toyota Financial was offering but had NO IDEA Ally was such an aggressive player on the leasing front - payments north of $70 a month cheaper at the time.

Why would a dealer NOT arm themselves with such strong information?

Great question.