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Using Cadillac as a pilot for an advanced DR tool seems like a arrow missing the mark, badly. From what I can tell Tekion has great products and can streamline a ton if you're on the full product suite. But I have a hard time believing it will help Cadillac stores based on my (admitted) stereotype of a Cadillac buyer. Could be wrong but maybe they should pilot it with EVs before jumping to a customer base likely resistant to DR tools like Cadillac? If they're targeting Tesla's sales experience start with an apple to apple comparison.