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Yeah.  I think that chat started out being a very valuable tool that was tailored to the actual dealership and as tech evolved and improved, some dealers began to adopt the set it and forget it mindset.  I think there is an opportunity to view the dealer chat with the same importance as the phone.  Also,  some of the chat functionality is focused on giving the customers information that is already readily available on the website which I never really understood.  This may have been helpful years ago but now that everyone and their grandparents can navigate the web, I feel that some of these functions are unnecessary.