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You gotta remember. The F&I process is the last process on the sales side that hasn't been affected by digital and the internet the way everything else has. Alot of dealers look at it as DR is aiming at disrupting the last profit center on the sales side. We all know that front end margins are shrinking across the boards on both new and used. The one place that they're not really shrinking that much is F&I. And, thats the department and process what DR is directly going after. Dealers will prob continue to be and stay hesitant on DR until someone can show them a profit increase. Or at least show them that F&I profits won't be stripped away the same way front-end profit margins have been. Also - The only people that really care about the scores are the OEM's. Most dealers prob want those surveys to simply disappear.
You gotta remember. The F&I process is the last process on the sales side that hasn't been affected by digital and the internet the way everything else has. Alot of dealers look at it as DR is aiming at disrupting the last profit center on the sales side. We all know that front end margins are shrinking across the boards on both new and used. The one place that they're not really shrinking that much is F&I. And, thats the department and process what DR is directly going after. Dealers will prob continue to be and stay hesitant on DR until someone can show them a profit increase. Or at least show them that F&I profits won't be stripped away the same way front-end profit margins have been.
Also - The only people that really care about the scores are the OEM's. Most dealers prob want those surveys to simply disappear.
