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John, you and I agree 100% on this. Mark it in your calender (I sure did) It's a good day!I can't see how the potential upside of making a few extra bucks on one deal could outweigh the potential downside of losing entire sales by appearing underhanded by having multiple prices on the same car. In addition, depending on your state's AG, there me be some legal issues as well.In my mind only two (ish) factors come into play when setting a car's asking price;The price range of competing vehicles in your market (filtered down to trim, major options, CPO status, etc.)The Supply / Demand situation (Market Days Supply) on that specific vehicle in your exact market at this particular moment in time.Now for the "ish", I would most likely get more competitive as the vehicle ages and this is all dependent on the car being "all there".Factors NOT being considered include my history (don't care if I hit a home run 9 months ago) and how much I have into the unit. My market - today - will determine what I can expect to get for the vehicle.
John, you and I agree 100% on this. Mark it in your calender (I sure did) It's a good day!
I can't see how the potential upside of making a few extra bucks on one deal could outweigh the potential downside of losing entire sales by appearing underhanded by having multiple prices on the same car. In addition, depending on your state's AG, there me be some legal issues as well.
In my mind only two (ish) factors come into play when setting a car's asking price;
Now for the "ish", I would most likely get more competitive as the vehicle ages and this is all dependent on the car being "all there".
Factors NOT being considered include my history (don't care if I hit a home run 9 months ago) and how much I have into the unit. My market - today - will determine what I can expect to get for the vehicle.