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Some averages from Dealer.com for all of 2010 through yesterday:Notice the trend?There is a school of thought that your facebook page and presence is an entirely different venture than your actual website. This school of thought argues that you should maintain both.Personally, I am still on the fence about how hard you should dive into facebook. Yes, I know it works and matters (just look at Checkered Flag), but I am skeptical as to whether it is a fad or not. I know I want to invest time and money into it today, but I just don't know how much time and money I want to invest in it for the future. *This is the first time these numbers are being made public.
Some averages from Dealer.com for all of 2010 through yesterday:
Notice the trend?
There is a school of thought that your facebook page and presence is an entirely different venture than your actual website. This school of thought argues that you should maintain both.
Personally, I am still on the fence about how hard you should dive into facebook. Yes, I know it works and matters (just look at Checkered Flag), but I am skeptical as to whether it is a fad or not. I know I want to invest time and money into it today, but I just don't know how much time and money I want to invest in it for the future.
*This is the first time these numbers are being made public.
