The new CARS Rule Was originally proposed by the FTC in June 2022, and slated to go into effect on July 30, 2024. When the rule is in force, the FTC stated that it is anticipated to save car-shopping consumers in the United States over $3.4 billion per year.
The Federal Trade Commission (FTC) has announced the CARS (Combating Auto Retail Scams) Rule to combat deceptive practices in vehicle shopping, targeting issues like bait-and-switch tactics and hidden fees. This rule, effective from July 30, 2024, requires dealers to clearly disclose the full price of a vehicle, inform consumers about total payments, and ensure that any add-on products or services are optional and provide actual benefits to the consumer. Dealers must also obtain express, informed consent for any charges.
At PoWĂ Cars, our AI platform enhances transparency and customer service, aiding dealerships in adhering to the latest FTC regulations. We focus on clear communication and streamlined purchasing processes, aligning with the FTC's standards and elevating dealership trustworthiness.