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Google+ has been getting a ton of attention lately (as it well deserves), but Apple's recent announcement that iPhones and iPads will be doing away with Google Maps in favor a new a Apple Maps offering means you need to split your focus and do it now. Mobile is growing and Apple is looking to disrupt Google's influence in a big way.


I read this post this morning and it contains a slew of valuable information: Start Getting Your Business Ready Now For Apple Maps, Google+ Local via Search Engine Land. Among the observations are:


"Not being among those appearing in Apple Maps, appearing inaccurately,  or appearing with a host of negative reviews will not only be a lost  opportunity for your business, but one that could hit your bottom line."


"Greg Sterling, who has been following this story closely, has pointed out that while Yelp is providing its more than 27 million local reviews to Maps, it likely isn’t providing listings data. An Apple copyright page notes the names of various other vendors that Apple is using to supply listings information, including Localeze, Acxiom, and TomTom."

(emphasis mine)



My advice - get on it today!