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[USER=7831]@Michael-Frazer[/USER]  the DBA team used the term "scrape" when I was enrolling as the ideal option.  Our URLs/stores share all inventory so when I mentioned a "scrape" may cause issues and offered a custom feed based on their guidelines, we went that route.  The $35 fee per store was for their base local SEO tools and not the listings.  Whether or not we see value in that $420 annual fee per store remains to be seen.  When you say Chroma works with DBA, would you clarify?  If I went to Chroma Cars and said "list my inventory on GMB mobile" would you still be doing that through a Google partner like DBA but enhancing the listings (when available) or are you able to replace DBA to list directly to the same program?