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I would agree with 2 above things that were said that can make the largest impact. Digging into the analytics of your leads and understanding where they are coming from and being able to close the gap between the first quality response and when you reach out. Also, making sure you have a tight process in place for the sales team and how they handle the process. But with 800 incoming leads, a big % of those aren't really good leads so understanding where to focus your time is hugely important as well.