Follow along with the video below to see how to install our site as a web app on your home screen.
Note: This feature currently requires accessing the site using the built-in Safari browser.
Normal
Desking aside, U/I is important, but I would never trade a good U/I for a CRM with great U/I if that CRM made it difficult to customize processes, accurately track performance, find opportunities, and grow the business. Happy to have an offline conversation of the issues with the other CRMs in these areas (I have worked with dealers using virtually all of them), but VIN is the only CRM that provides all of these must-haves with a decent U/I.Managing the customer relationship (the essence of what a CRM is supposed to help you do) isn't possible if you can't accurately track and measure the performance of your team and your vendors. For example, when I peel back the layers on the reporting with some CRMs (including the new "hot" CRMs dealers are falling in love with) I find inconsistencies, mysteries, and issues galore. Moreover, none of my clients who've switched from VIN to one of the new CRMs has sold a single incremental unit related to the U/I or bells/whistles the new tool adds - in fact, performance (overall) declines (more than you would see in the past when someone switched from Socket to eLead, for example).
Desking aside, U/I is important, but I would never trade a good U/I for a CRM with great U/I if that CRM made it difficult to customize processes, accurately track performance, find opportunities, and grow the business. Happy to have an offline conversation of the issues with the other CRMs in these areas (I have worked with dealers using virtually all of them), but VIN is the only CRM that provides all of these must-haves with a decent U/I.
Managing the customer relationship (the essence of what a CRM is supposed to help you do) isn't possible if you can't accurately track and measure the performance of your team and your vendors. For example, when I peel back the layers on the reporting with some CRMs (including the new "hot" CRMs dealers are falling in love with) I find inconsistencies, mysteries, and issues galore. Moreover, none of my clients who've switched from VIN to one of the new CRMs has sold a single incremental unit related to the U/I or bells/whistles the new tool adds - in fact, performance (overall) declines (more than you would see in the past when someone switched from Socket to eLead, for example).
