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AI+CRM = AI personal assistants.

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1. Introduction: 

Adding LLM's into CRM systems represents a paradigm shift in the automotive retail industry. This high-level document explores how LLM's are set to redefine sales tasks and CRM practices, making reps more efficient and customer-centric than ever before.


2. CRM Tasks Replaced by LLMs:

  • Automating Routine Administrative Tasks
  • Personalized Customer Assistance


3. LLMs as Sales Reps' Personal Assistants:

  • Enhancing Customer Interactions
  • Streamlining Workflows
  • Real-time Information Support


4. Impact on Current CRM KPIs:

  • Evolution of Traditional KPIs
  • Introduction of New KPIs


The Importance of AI Utilization Rate: AI Utilization Rate will become a critical KPI, reflecting how effectively AI personal assistants UX improves sales processes.


Misc Thoughts



 (Full article - linkedin 2023)