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[USER=9]@kevinfrye[/USER] I am really struggling with this topic. I do not find a lot of value in the conferences I have attended in the past. I do see a lot of value in exchanging ideas with non-competing experts in the dealership space. There is just not enough lateral thinking in the conference presentations I have seen. Kevin, you have done a great job of being an educator in the space. I applaud your efforts.


I am starving for a 20 group that deals with big issues: Third Party lead and attribution decline, Tier Two (what is is good for), Internet privacy and how to walk the grey line in using what you can to be a better marketer, why Google treats most of us like local plumbers, etc... I am fortunate enough to spend time on two dealer boards for vendors. The networking makes it worthwhile. If there was a a different format for best practices then what I see today, I would be all in. But most of "what I see in Vegas, stays in Vegas", because it is stale.