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Is he selling 25 cars a month to people that are asking for him, or from fresh ups? If it is from fresh customers, you need to remind management that those cars will still be sold, and the customers will be happier. Those people were on the lot anyway, and most people that come on the lot are looking to buy. He is not doing anything magical, he's is just playing a numbers game, and burning through a lot of numbers. Have someone really keep track of the number of people he talks to for a week. I bet when management sees that he is blowing off 30 people in a week to sell 5, they might listen. Remember, management only sees the people he brings inside, not the ones he blows out in 5 minutes.