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I think the key is to give them a reason to give it to you.You know 80+% of the people probably have email these days. If you just ask say... "hey man can I have your email address?" I'm going to say NO. But if I'm checking out from getting my oil change in service... and you take some time and tell me about how if I give you my email you will send me coupons to save money on my next oil change... I'm in!I think the key is all in how you ask for it. You know they have email... you have to figure out the right approach to get them to give it up.As Alex said, "going green" is a good one.
I think the key is to give them a reason to give it to you.
You know 80+% of the people probably have email these days. If you just ask say... "hey man can I have your email address?" I'm going to say NO. But if I'm checking out from getting my oil change in service... and you take some time and tell me about how if I give you my email you will send me coupons to save money on my next oil change... I'm in!
I think the key is all in how you ask for it. You know they have email... you have to figure out the right approach to get them to give it up.
As Alex said, "going green" is a good one.
