• Stop being a LURKER - join our dealer community and get involved. Sign up and start a conversation.

Reply to thread

The reason BDC's exist in the first place is that the floor lost the ability to work calls correctly, handle incoming correspondence, and were generally allowed to run while by weak sales managers. If you skip the BDC, you need to be ready to hold to your guns that you won't hire salespeople from other stores, who can bring a certain lazy attitude with them when it regards phone work, e-lead work, prospecting, follow-up, etc. You may be able to train and put together a great team that doesn't use a BDC, but the last thing you want to do is introduce negativity to the mix, because just because YOU might train right and set the proper expectations, we already know that all but a very small percentage will not. How do I know this? Because if that weren't the case, BDC's would never have come in to existence in the first place.


So again, you have to gauge your commitment, because if you don't take it all the way, getting caught in the middle can be disastrous; unwilling and unable salespeople without a functioning BDC behind them.


I get amazed at the numbers of stores that have told me over the years that they save so much money without a BDC, only for me to show them the deals they've lost just by percentages. It's the same reaction every time, like someone fed them a turd-covered lemon, because no one wants to admit (or have shown to them) that they screwed up.