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Not to offer a completely different strategy, but as a newer brand, you need reach. Google is demand-driven and you'll have little demand.If I was opening a new Genesis point, I'd put all of my money into Facebook/Instagram ads. You'll have a much larger audience and be able to use video/imagery to demonstrate how amazing Genesis vehicles are for the price.My current winter ride is a Porsche Macan (Porsche 718 in the summer), but my next SUV will definitely be a Genesis GV70. You need to find more converts like me, Facebook and Instagram ads are the best way to do that
Not to offer a completely different strategy, but as a newer brand, you need reach. Google is demand-driven and you'll have little demand.
If I was opening a new Genesis point, I'd put all of my money into Facebook/Instagram ads. You'll have a much larger audience and be able to use video/imagery to demonstrate how amazing Genesis vehicles are for the price.
My current winter ride is a Porsche Macan (Porsche 718 in the summer), but my next SUV will definitely be a Genesis GV70. You need to find more converts like me, Facebook and Instagram ads are the best way to do that
