Although I feel ever so slightly dirty doing it, and only at Jeff's prompting, I'll 'shill' a bit for vAuto (I can't bring myself to use the other word).
While the first thing that comes to many dealer's minds when they think of vAuto is our pricing analytics, we offer much more. Our Live Market View offers a Real-Time view of what's happening in a dealers specific market. Constantly knowing the Supply / Demand ratio of each car helps a dealer make better informed, more consistently successful decisions on which vehicles to stock, how much to pay for them and finally, how to price each vehicle.

The Live Market Suite
Get the premier software solution that dealerships nationwide are already using to achieve record results in any market.
Stocking
With this real-time view of the fastest moving vehicles in your market, you can align your inventory to the demands of actual buyers — everyday. No matter where market preferences shift, you’ll know first. And the more you beat your competition to the cars people want, the less you’ll have to beat them on price.
Appraising
Know the real value of any car by seeing what identical vehicles are selling for in your live retail market. Car-to-car. Trim-to-trim. Equipment-to-equipment. Get into more cars right, and see how much more aggressively you can price while still making a profit.
Pricing
See exactly where you rank against actual competing vehicles in your market. Price every vehicle to maximize your turn while also maximizing your profits. Drive more traffic to your showroom by competing effectively for the top spots on customers' shopping lists.
Merchandising
Make sure your cars look as attractive online as they do on your lot. Great pictures. Compelling descriptions. Consistent pricing. See every one of your placements, all from one screen. Whether you want a car to be “a great deal†or “worth every pennyâ€, the better your presentation, the better your chances for success.
RealDeal
RealDeal is the industry’s first third party price validation and delivery system that allows you to show your buyers how your price competes against the prices of matching vehicles for sale in your area. RealDeal is powered by vAuto and uses the same Live Market technology that brought transparency to the way you price, stock, appraise and merchandise your used inventory. With RealDeal, vAuto empowers you to promote that sense of transparency – and fairness – to individual buyers or the whole marketplace.

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