On the verge of rolling out an internal AI tool for our sales team/BDC that we're tentatively calling "Fancy Car Finder" (still workshopping the name, haha).
It works by guiding customers through an engaging form experience where they share:
- Their use cases (better mpg, increased trunk space, etc.)
- Budgets and payment preference (Lease, Finance, Cash)
- Lifestyle factors (daily commute, weekend adventures, urban living)
- Vehicle preferences (sunroof, leather seats, tech packages)
The backend runs on AWS Bedrock AI, which analyzes all the inputs to recommend the ideal vehicle down to the specific trim level. We've integrated our live inventory feeds so it immediately shows available vehicles matching those preferences too.
The tool then packages all of that preference data with the lead and sent to our sales/BDC, for a more personalized first touch. Enables our team to know exactly what matters to the customer before the first interaction without stepping on anyone's toes. Next iteration would focus on the walk in.
I’ll keep this thread updated once it’s been rolled out for a few weeks!
