I believe my first time was back in 2004 or something like that on a forum called WebProWorld and it makes me sick to my stomach every time, hoping you can convince me I'm wrong.
Yes but for one website per a question and only if the answer is not 100% answered and gets the click?
It's a hard target to hit and a gamble if your get the click even if you hit it?
Those are both questions to make sure we are talking about the same thing.
I agree and without incoming links, age, and other factors it would be hard for an expert without all the signals to show up.
Do you think a brand new site without money to spend could ever have a chance of competing with a site like Car Gurus? And it seems to be getting harder and harder to get the incoming links unless I'm missing something.
My understanding is Google has a hard time detecting it?
And even said they didn't care if it was AI as long as it was helpful?
Those same shitty websites are what allow 3rd party sites to come in and dominate the results and force dealerships to pay to play. It almost seems like dealerships would group together and build their own platform to compete with the 3rd party sites.
My understanding is CarGurus did $894 million in 2024, $914 million in 2023, $1.66 billion in 2022, and roughly $551 million in 2020.
I'm guessing most of that comes from dealerships?
So why don't dealerships group together and build their own?
As long as your happy with your little corner I guess it works but what if you wanted to compete globally with 3rd party sites that have dominated the used car sales, is it too late for that.
As far as tactics being dead I can live with that as long as there is another way to work around them, however search engines are sending less and less traffic to the small mom and pop sites and its getting harder and harder to position yourself to get organic traffic from them and less and less people are using them.
My thoughts are we might be looking at the last chance to build a brand using them.
