Whew, there is a throwback I don't mind seeing once in a while!
You are certainly talking about the same thing. Getting the click. Showing in PAA and AI Overviews is a very, very small target (as of today). I was just stating that the chance is there, albeit a slim chance.
They are too busy worrying about making money. Even the auto groups that go full customized with a group site and dominate the space in their markets are only worried about getting that custom site up so conversions can start coming in. Taking over the 3rd party sites at this point is like walking into war with 20 soldiers and shoving 18 of them off a cliff in the first 5 minutes. 3rd party sites do the lifting, the HEAVY lifting so dealers don't have to. I don't know a single auto group that has even come close to removing 3rd party listings because they built something better.
Local is all that matters. Even in large auto groups, each point has a local market. when you try and take over markets outside of your own space, that's when dollars get torched and sales drop. Beating a 3rd party at this point is nonsense. Carvana/carmax is the nearest anything to come close....and what market share did they take?
I 100% agree here. Mom and Pops can do just fine, if they want to stay Mom and Pop. Once they want Mom and Pop in [enter some other city/market name here], the goal is incremental sales. And we all know how that goes....sometimes, you just have to be happy with enough rather than more.
