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Video chat is an interesting concept and one I haven't considered using at our stores.  I'm going to put some thought into it for something of possible future use.

I bet you do know a solution for video chat - you should put a link to them in your signature

On the broader topic at hand - chat is a very simple communication tool that is only as successful as the people manning it.  As we (dealers) get better with staffing for Internet marketing, I think chat is a solution that is on the cusp of blowing wide open!  I don't know what I'd do if we were forced to take chat off of our website!