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Ryan You are on the money, olark is a nice tool, but if it is to be used effectively it needs to be able to be tracked, and have the data available in a CRM for accurate follow up. They do have a good concept if developed further. But nothing beats dedicated staff that are available 24/7 to answer all chats. Click on the link below to see a live Dealer Chat case study here on DealerRefresh http://forum.dealerrefresh.com/f43/free-24-7-live-dealer-chat-support-staff-leads-case-study-2-months-505.html
Ryan
You are on the money, olark is a nice tool, but if it is to be used effectively it needs to be able to be tracked, and have the data available in a CRM for accurate follow up. They do have a good concept if developed further. But nothing beats dedicated staff that are available 24/7 to answer all chats.
Click on the link below to see a live Dealer Chat case study here on DealerRefresh
http://forum.dealerrefresh.com/f43/free-24-7-live-dealer-chat-support-staff-leads-case-study-2-months-505.html
