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[USER=3]@Jeff Kershner[/USER] is totally right on this. "Let's Talk" isn't why a consumer is on your site. You already covered that with having chat AND having your phone number there.


The CTA on your VDP should always create a sense of urgency. Even E-Price seems old school and not transparent. Check out what your competition is doing. I bet you're going to find, "Check Availability", "VIP Price", "You Save"....and the like...