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Erik, I believe you're thinking Internet Lead Show to Close where as the 19% is representing an overall Internet Lead to Sold. A 19% Internet Lead to Sold would be considered strong amongst most of the Refresh community while focusing on the very important Lead to Show rate. Especially where your set-up consists of BDC agents working the leads to appointment/show then handing off to a qualified sales professional.

[QUOTE="Jeff Kershner, post: 38915, member: 3"] Erik, I believe you're thinking Internet Lead [B][I]Show to Close[/I][/B] where as the 19% is representing an overall [B][I]Internet Lead to Sold[/I][/B]. A 19% Internet Lead to Sold would be considered strong amongst most of the Refresh community while focusing on the very important [B][I]Lead to Show[/I][/B] rate. Especially where your set-up consists of BDC agents working the leads to appointment/show then handing off to a qualified sales professional. [/QUOTE]

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