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Here's an audit of 538 VINs

[ATTACH=full]8147[/ATTACH]

Anyone see a trend?

  • 2009's average 8 wow-factor features p/VIN.
  • 2023's average 23 wow-factor features p/VIN.

Consider this:

--in the @CarDealershipGuy's private buying service, Safety was the #1 requested feature category

--All Safety tech is invisible to the camera. <--IMPORTANT



Candidly (sorry Young Ryan Everson) while you feel this design looks rather dated...

[ATTACH=full]8148[/ATTACH]

The CVNA feature UX is avail to the mother site only, and requires the user to pogo-stick in and out.


Our stupidly simple system is syndication friendly. It's a force multiplier, it's seen on Cars, Trader, Gurus, Socials, etc, AND it lives within the photo carousel UX (where 70% of VDP time is spent).  


p.s. I am SUPER open to new design ideas