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Love this. I would file this under 'marketing budget'. If you can hit a home run via customer service by doing little things while making the customer feel special, retention and referrals will follow.

Staff can feel uneasy any time there's a new sheriff in town no matter how inviting they may seem. Going the extra mile (like washing the windows yourself) shows the ability to lead by example. I'd start leading by example by performing 'extra mile' customer service acts as a point. It would show you're serious about providing an excellent experience which hopefully becomes contagious.

This isn't common in the traditional dealer space but I also like the idea of anonymous internal employee surveys. Ask what they like about their job, what they liked about previous management, and if they have any ideas to make their workplace better. There's a good chance you'll uncover some pretty easy changes to make that could afford you a ton of goodwill with the staff.