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Are dealers comfortable with this? IMO, it's the first step in outsourcing your sales floor to third parties like TrueCar.Is this a system dealers would want to buy? I know Shop, Click, Drive failed - but in my opinion for very different reasons. If this gains traction and I'm a dealer I'd be doing everything I could to build my own web property and not let someone like TrueCar slowly begin using leverage against my business!
Are dealers comfortable with this? IMO, it's the first step in outsourcing your sales floor to third parties like TrueCar.
Is this a system dealers would want to buy? I know Shop, Click, Drive failed - but in my opinion for very different reasons. If this gains traction and I'm a dealer I'd be doing everything I could to build my own web property and not let someone like TrueCar slowly begin using leverage against my business!