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This is true, but Chrysler limits you to what you can and can not go after for keywords.The leads that come from Chrysler's site are usually really high quality and convert well... but if we were solely relying on those leads alone, we'd be screwed. So we're forced to run our own adwords campaigns against Chrysler, and everyone else that Chrysler is paying for, to remain on top of this extremely competitive Boston market (not the chicken )I've taken your advice, mixed with a little bit of my own knowledge, and have gotten the clicks down to about $10. Which is muchhhhhhh better than $30 haha.I appreciate all your help Pistell. It's nice having a place (dealer refresh) to come and get questions answered and opinions critiqued by some of the industry's best!
This is true, but Chrysler limits you to what you can and can not go after for keywords.
The leads that come from Chrysler's site are usually really high quality and convert well... but if we were solely relying on those leads alone, we'd be screwed. So we're forced to run our own adwords campaigns against Chrysler, and everyone else that Chrysler is paying for, to remain on top of this extremely competitive Boston market (not the chicken )
I've taken your advice, mixed with a little bit of my own knowledge, and have gotten the clicks down to about $10. Which is muchhhhhhh better than $30 haha.
I appreciate all your help Pistell. It's nice having a place (dealer refresh) to come and get questions answered and opinions critiqued by some of the industry's best!
