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4hbh-Media. We are in the greater Seattle area


Yes, out of the 4 dealers 3 use a different inventory tool. Autobase/FirstlookMAX/Homenet. We use those tools to know how we are doing with our missing photos percentages. Also we use them for lot auditing. Also nice to see if a specific vehicle is lets say 25 days in inventory and still missing photos, we use that as a red flag to audit the lot and find that vehicle because often that vehicle slipped threw the cracks and has not even been detailed among other things.