Reply to thread

Harleyguy, my stance on this topic has always been pretty firm. Think about it from a customer's perspective, "if there's no price listed, then they probably charge too much". My suggestion on that is to competitively shop your fellow dealers to see where they are pricing their vehicles at. That way you can see what is a fair price for your customer and when you talk to them on the phone, you can tell them that you know you have a competitive price because you know what your competitors are pricing their vehicles at.