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Joe -


Thanks for the swift kick. But before I go, I will defend my feedback in support of the original invitation: "If you have any thoughts about QR codes and their importance, please share them with me".


Alex Snyder stated 95% of the time QR code scans haven't delivered anything that got him excited. The content did not create engagment.


David makes a great point that QR code is designed to move the consumer forward - take the next step.


The solution I discussed is not MY solution - it is one solution for dealers who are prepared to utilize this technology and have a plan to proactively inform, engage and direct their customers to extremely relevant content. Your People - Your Product - Your Dealership.


Simply put - this is what your email signature and business card should be!


BTW - I don't sell SparqME, I'm a SparqME user...