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I didn't say punishes non-responsive, you misunderstood me. What I mean is if you click on a website's "About Us" search result, but that redirects mobile users to the mobile landing page - that gets punished. They don't want mobile users to get some lesser site with half the content. If a website runs distinct mobile and desktop versions there's a lot of work in keeping them both 1:1. RWD solves this by keeping 1 URL, 1 codebase, and 1 set of content to maintain.