[USER=854]@JD Rucker[/USER] [USER=3618]@renee.stuart[/USER] Heck, everyone – why do you think this is a growing trend? What has you thinking we are at a “tipping point” with this?
I’m curious to who is asking for this type of service? Is there a particular age group you’re mostly working with [USER=652]@Renee[/USER]? Are they mostly new to the industry or are they veterans?
During my travels and visits to dealerships, it’s rare I get to have this type of conversion. It’s rare for someone to approach me with questions on self-branding. So I’m extremely jealous that you get to have fun conversations like this all the time.
Most are quick to come out and share with me their story and how this is something they’re doing until something better comes about. Of course my response is usually something like this…
“what could be better than this? You’re being paid to learn how to be a professional in sales. Granted, much of it will be self-taught, trail on error, but there is a wealth of information and free training available. You just need to decide to commit. And when you become a true sales professional, it doesn’t matter what you’re selling. So get past the stigma you have formulated in your head on the perception people have of being a “car salesmen or saleswomen” and commit to being a sales professional. Until you do that, you will most likely not succeed in the profession of sales."
Once you commit, it’s time to self-brand! That’s the fun part…