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Here's another interesting data point that we collect. Every time a call comes in, we listen to see if it's a "New Vehicle, "Generic Used" or "Specific Used" call. 73.7% of all calls that come in are on a specific used vehicle. Where do you think people are seeing this stuff? Not on the manufacturers website, that's for sure. 13.7% of the calls are on generic used cars and 12.6% on new vehicles.[ATTACH]915[/ATTACH]When we sign on a new client, I am amazed at how many people get talked out of not coming in versus appointed. Jberna, How would your dealership perform if I mystery shopped your store? On a scale of 0-5 how do you think your rep would score on our Phone Ninja PSI score evaluator?
Here's another interesting data point that we collect. Every time a call comes in, we listen to see if it's a "New Vehicle, "Generic Used" or "Specific Used" call. 73.7% of all calls that come in are on a specific used vehicle. Where do you think people are seeing this stuff? Not on the manufacturers website, that's for sure. 13.7% of the calls are on generic used cars and 12.6% on new vehicles.
[ATTACH]915[/ATTACH]
When we sign on a new client, I am amazed at how many people get talked out of not coming in versus appointed. Jberna, How would your dealership perform if I mystery shopped your store? On a scale of 0-5 how do you think your rep would score on our Phone Ninja PSI score evaluator?
