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Could this be because it's the end of February, almost March?  Traffic should be picking up everywhere around this time.  Heck, our traffic is through the roof right now, and it's not because of a certain vendor.  It's because it's almost March!  Every market is different. Losing a vendor is not going to make or break your business.  With the money saved (it's a LOT by ditching Autotrader), you can make up that traffic easily somewhere else.