• Stop being a LURKER - join our dealer community and get involved. Sign up and start a conversation.

Reply to thread

I'm sure every market is different but I feel as though my AT performance makes up for the cost...especially as compared to Cars.com...


In March....AutoTrader sent 105 customers to my website....cars.com referred 26

AutoTrader had 199 map views to the dealership...Cars.com got me 18

AutoTrader sent 22 emails....cars.com sent 17 emails

AutoTrader 62 phone calls...cars.com 32 phone opps.


The biggest thing that's stands out to me is the referrals to the website...