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Great info Rick,For those of you that want to further check ATC value and don't want to use their code, you can also set up your funnels in your Google analitycs account and get a deeper understanding on the value of its traffic beyond direct referrals.It is not complicated to set up but perhaps hard to understand the data if you are not well versed on SEO. Most dealers should be able to reach out to your regular SEM/Re-targeting company and work with them on both (set up and check).
Great info Rick,
For those of you that want to further check ATC value and don't want to use their code, you can also set up your funnels in your Google analitycs account and get a deeper understanding on the value of its traffic beyond direct referrals.
It is not complicated to set up but perhaps hard to understand the data if you are not well versed on SEO. Most dealers should be able to reach out to your regular SEM/Re-targeting company and work with them on both (set up and check).
