This will be my last month updating this thread with SERVICEiQ stats because we are launching EQUITYiQ 
...announcement post to follow...
In October, we processed an average of 3,771 repair orders per store. We hit this high number because we hunt down 90 days' worth of ROs for vehicles and equity situations that could qualify for an offer. The ones that may not have qualified 80 days ago may qualify now.
As the used car values soften, we did see a small decline in eligible customers. But we saw an increase in customer engagement!
Texting opt-ins were up, and email open rates almost hit 40%, with click thru rates up too. To summarize: the activity was there despite the decrease in customers. This leads me to believe demand is still high. It may be more difficult to act on that demand because of inflation and rising interest rates.
It sounds like October sales numbers were significantly down for many dealers I've spoken to. We all need to hang in there! This too shall pass.
And if you have not successfully tapped your service drive, SERVICEiQ can help. Stay tuned for a new thread with full equity mining-powered stats.
