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Not sure if this should be posted here or in the Service / Fixed Ops Section, it's a little of both, so figured I would post here.



I'm looking to start doing some SEM for our Fixed Ops (Service, Parts and Body Shop). I was wondering if any other dealers on here have tried this or are currently doing it? What type of results you've had? If you have any best practices? And if you recommend any 3rd parties (preferably GM Turn Key Vendors) that you've found to be good at this.