Reply to thread

Just on a different note,

We had a Toyota dealer with a nice facility drive their cars next to a fountain and take the photos there. Pretty soon an independent in the area with a facility not even close to Toyota's start taking the cars to the same fountain.

The result is that in the online world as we take the cars out the lot and into this photo areas we lose the individualism of the place that is selling them. The photo staging area levels the field.

Now, isn't this better?: http://www.autobase.com/photos/00800/1106/11066408_001.jpg

Staged but also keeps the dealer's facility (and money) into view.

We made fun of this type of situation in one of our reports Page 7 (if anyone is interesed!) http://www.pgiauto.com/images/resources/workingfield.pdf