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I think that's our biggest gripe with messenger ads. They're pretty convenient if you have no experience running advertisements,  but as a result tend to perform at a lesser level than conversion campaigns, or even Lead Ads.


Love what you said about lead quality.... We've been focusing on quality more than quantity lately. Gathering more types of information on each prospect via funnels:


[ATTACH=full]4420[/ATTACH]


Through this we've been selling more cars, getting in contact with more leads, and ultimately MOVING MORE METAL!