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Automotive News published this article on June 8th - What are your thoughts?"Roughly 300 dealers in the New York and Los Angeles metro areas will offer no-haggle pricing below sticker on their new-vehicle inventory this week, in a promotion organized by car shopping Web site Edmunds.com." says the article. And they go on to say, "Dealers who use Edmunds’ Price Promise offer up-front, no-haggle price guarantees over the Internet on new vehicles stocked in inventory, similar to up-front price guarantees offered by TrueCar. In an age when the vast majority of car shoppers do most of their car research and shopping online, such programs aim to give them the same level of price transparency they get through online retailers such as Amazon."A big-city test for no-haggle pricing?
Automotive News published this article on June 8th - What are your thoughts?
"Roughly 300 dealers in the New York and Los Angeles metro areas will offer no-haggle pricing below sticker on their new-vehicle inventory this week, in a promotion organized by car shopping Web site Edmunds.com." says the article. And they go on to say, "Dealers who use Edmunds’ Price Promise offer up-front, no-haggle price guarantees over the Internet on new vehicles stocked in inventory, similar to up-front price guarantees offered by TrueCar. In an age when the vast majority of car shoppers do most of their car research and shopping online, such programs aim to give them the same level of price transparency they get through online retailers such as Amazon."
A big-city test for no-haggle pricing?
