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In a Time / Money magazine article about the program it's stated, "For that matter, consumers should also be ready to deal with the usual dealership hassles and upsells that usually come toward the end of buying process, when you’re worn down and antsy to escape, including the value of your trade-in, as well as extended warranties, service plans, rust proofing, fabric protection, and whatnot. “Those are areas we’re looking at for the future,” said Denogean of Edmunds.com, which would love to make these parts of the equation easier and less stressful for buyers as well. “For now, we’re focused on price, which is by far the biggest stress point.”


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