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" If the only tool you have is a hammer, to treat everything as if it were a nail."[USER=703]@yagoparamo[/USER] -You deal with dealers every day. Dealers are master negotiators, so negotiation may not be their ONLY tool, but it is their FAVORITE tool.For many customers negotiation is torture. The only reason those customers used negotiation in the old paradigm, was to feel at least halfway good about the deal (as you state above).Today, a smart dealer can replace much of this "torture" with documentation to prove that the price is correct and justified. The end result is a customer that feels about the deal AND dramatically reduced negotiation.
" If the only tool you have is a hammer, to treat everything as if it were a nail."
[USER=703]@yagoparamo[/USER] -
You deal with dealers every day. Dealers are master negotiators, so negotiation may not be their ONLY tool, but it is their FAVORITE tool.
For many customers negotiation is torture. The only reason those customers used negotiation in the old paradigm, was to feel at least halfway good about the deal (as you state above).
Today, a smart dealer can replace much of this "torture" with documentation to prove that the price is correct and justified. The end result is a customer that feels about the deal AND dramatically reduced negotiation.
