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This one speaks to me!Look Bigger Than You Are Online.Almost every brand has a few models which are in tight supply and hard to get. Smart Dealers have created a “hack” for the OEM systems by listing incoming pipeline units for sale on their website before the actual vehicles arrive on the lot. This allows the Dealer to inflate the size of their online inventory which will attract more shoppers and generate more pre-sold units. Which in turn, accelerates their turn and earn.This is a project I was working on several months ago and for whatever reason never completed. It's now back on the map (thanks for the reminder) - not only including our incoming units but also our Service Loaner vehicles, once they hit a particular mileage point.
This one speaks to me!
Look Bigger Than You Are Online.
Almost every brand has a few models which are in tight supply and hard to get. Smart Dealers have created a “hack” for the OEM systems by listing incoming pipeline units for sale on their website before the actual vehicles arrive on the lot. This allows the Dealer to inflate the size of their online inventory which will attract more shoppers and generate more pre-sold units. Which in turn, accelerates their turn and earn.
This is a project I was working on several months ago and for whatever reason never completed. It's now back on the map (thanks for the reminder) - not only including our incoming units but also our Service Loaner vehicles, once they hit a particular mileage point.
