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[URL unfurl="true"]https://www.lazydays.com/rvs/class-a-diesel-motorhomes[/URL]



[ATTACH=full]8709[/ATTACH]


I picked this up because of the YT show I watched a few weeks back.

I don't remember if they said Koons or this one is blazing fast ... maybe I got the wrong site.


This is beautiful! I feel like I'm at bass pro shop.

Problem is that most 20-30 year olds can't afford these.

I'm not 20 so it took me 2+ minutes to figure out how the compare and like work.

I watched the video so I know these guys are late 30's. I would have guessed that just by what they didn't think of here.



Lead gen is more important than showing the camper.


lol, I thought the photos word meant to click on the photo.


This dealer must do a ton of clearance sales!


So for NLP:

visually - I totally get the go camping look and feel but this is geared for the younger kids ... not me.


"I'm interested" -- these folks are kynetically motivated. Touchy feely, totally kick back and take your leisurely time folks!

"view details" -- this extra word "details" confirms the kynetic approach to this.

"share" search -- more of that campy, get to know nature approach.


The only thing on their site that motivates me into action is the banner ad that I didn't screen shot. It matches the design aesthetic but not the phrasing.



This all adds up to this:

This site is targeting: silicon valley techy young folks