[URL unfurl="true"]https://www.lazydays.com/rvs/class-a-diesel-motorhomes[/URL]
[ATTACH=full]8709[/ATTACH]
I picked this up because of the YT show I watched a few weeks back.
I don't remember if they said Koons or this one is blazing fast ... maybe I got the wrong site.
This is beautiful! I feel like I'm at bass pro shop.
Problem is that most 20-30 year olds can't afford these.
I'm not 20 so it took me 2+ minutes to figure out how the compare and like work.
I watched the video so I know these guys are late 30's. I would have guessed that just by what they didn't think of here.
Lead gen is more important than showing the camper.
lol, I thought the photos word meant to click on the photo.
This dealer must do a ton of clearance sales!
So for NLP:
visually - I totally get the go camping look and feel but this is geared for the younger kids ... not me.
"I'm interested" -- these folks are kynetically motivated. Touchy feely, totally kick back and take your leisurely time folks!
"view details" -- this extra word "details" confirms the kynetic approach to this.
"share" search -- more of that campy, get to know nature approach.
The only thing on their site that motivates me into action is the banner ad that I didn't screen shot. It matches the design aesthetic but not the phrasing.
This all adds up to this:
This site is targeting: silicon valley techy young folks