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Totally agree, and..


No Google Analytics in 2018



Selling cars is a team sport, the marketing director highest mission is to create high yielding opportunities for the sales team.  When I see this data:



...my highest goals are to create a UX that causes a shopper to conclude "hey, I am smarter than I was when I came".   So, as a merchant, I look at the UI thru the eyes of the shopper, and attempt to create a vibe that causes a shopper to want to return. 


Case in point, Frikenteck's SalesIQ nails this UX.