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It's the age-old chicken and egg conundrum:Dealers will only sign-up if there is a big customer base.Customers will only sign-up if there are lots of dealers competing for their business.I think you guys are ultimately describing something that sort of already exists in a similar form - TrueCar. Dealers "bidding" on deals aka setting their TrueCar price.
It's the age-old chicken and egg conundrum:
Dealers will only sign-up if there is a big customer base.
Customers will only sign-up if there are lots of dealers competing for their business.
I think you guys are ultimately describing something that sort of already exists in a similar form - TrueCar. Dealers "bidding" on deals aka setting their TrueCar price.
