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I'm sure this is a familiar story, but we have found that the only people that convert on finance apps, DR tools, etc. are the credit challenged customers. 800 credit scores have 800 credit scores because they don't go submitting their info to strangers.


Question on your priorities: How do we give all of these without adding a million buttons on a page? Or without a DR tool? Do you have examples of someone you think is doing this well?